Salon Business

Showing Up Authentically on Instagram

Showing up authentically on Instgram is a must now-a-days! It may seem overwhelming, but here are 3 ways you can bring-it on the gram! Special thank you to Kelli Mason…
Showing Up Authentically on Instagram

New clients through social media – now what?!

You’ve attracted new clients through social media – now what? It’s important to create a lasting memorable impact with that client so they continue to come back to your salon…
grow your clientele with social media

Creativity Follows Commitment

In professional salon coaching and consulting we hear a lot of feedback from salon owners and stylists on roadblocks and obstacles in the way of their success. Creativity is the…
Salon Success Commitment

Look after your talents

Let’s talk to you about talent. People throw that word around easily as if it isn’t important or as if it doesn’t mean anything. I also hear the phrase, talent…

You are what you say you are

The three questions. Personal beliefs, meaning the things we believe to be true and real in this world, will manifest themselves in our lives. When I first started to shoot…
Cool Beauty Magazine Summer 2018

What salons and brands are saying about us

My experience with Cool Beauty Consulting has been absolutely inspiring! Jeff Petro and his team have helped me grow my business from a 5-chair salon to a 24-chair Day Spa…
Cool Beauty Magazine Fall 2018

Being a team leader for the salon community

I get the opportunity to meet some pretty interesting humans in the professional beauty industry. ☺︎ The inspiration is endless when you experience the true people behind the brands. Recently,…

Communication Skills for Success

As stylists and salon owners, one of our most important questions is: Where does the real money live when working behind the chair? Common answers are color services, haircuts, etc.…
Cool Beauty Magazine Spring 2019

The impact beauty pros have on clients’ lives

You are amazing! You are a critical component of society and the economy! Let me share a personal story: early in my career, while working in south Florida during the…
Cool Beauty Magazine Winter 2018
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