Salon Owner’s Summit with Jeff Petro & Bennie Pollard

Willow & Birch Salon 521 East Washington Street, Springfield, IL

With over 40 years of combined experience in every avenue of the salon industry, Jeff Petro and Bennie Pollard bring a unique vision for salon success! Join Jeff and Bennie in an interactive discussion forum with topics of leadership, successful salon business, the state of the industry, building a profitable salon, and more!

Color Obsessed with Laura Echtinaw

Willow & Birch Salon 521 E. Washington St., Springfield, IL

Dive into the world of on-trend color and get Color Obsessed!
Alter Ego Italy’s color portfolio class offers a deeper look into advanced formulation and application techniques along with hands-on activities.

$249

The Effortless Nine with Jorge Buccio

Willow & Birch Salon 521 E. Washington St., Springfield, IL

Achieve dramatic multidimensional effects for any season.
Maintain depth and ensure a perfectly diffused transition from base to highlight every time! This placement works for all starting levels, colors and can even help re-build dimension back into the hair after corrective color. Learn the basics of GLOSS to add the perfect amount of reflex, sparkle and shine.

$249

Let’s Get Down to Business with Erin Raber & Jeni Chandler

Willow & Birch Salon 521 E. Washington St., Springfield, IL

Learn how to Create a dynamic salon environment for all shapes and sizes of business. Focus on creating good habits and great culture, learn how to personalize your brand and start building your best life!

$199

Color Vision and Beyond with Christa Stephens

Willow & Birch Salon 521 E. Washington St., Springfield, IL

This seasonal class explores the latest color trends and techniques Whether inspired by nature or the latest fashions from the runway, this class will provide colorists with wearable, on-trend looks that keep guests coming back for more. Be creatively inspired and master fresh color placements and techniques.

$249